a.s.r. Website Brand Modernisation

Led the delivery of a brand refresh across a.s.r.'s corporate website, updating the visual identity and styling to align with new brand guidelines. The work required close coordination with marketing and IT stakeholders to plan the rollout around active campaigns and ensure changes landed without disrupting business activity. Throughout the process, clear and timely communication with clients kept all parties aligned on what was changing and when.

Technologies Used

• Vue.js: Frontend framework powering the a.s.r. corporate website.
• Sitecore: CMS platform managing content across the site.
• .NET: Backend framework supporting the website infrastructure.